Sport Trends

The Future of Sport: Rewriting the Rules

The Future of Sport: Rewriting the Rules

What is the Future of Sport? Sport has always been more than a game—it’s a reflection of who we are and who we’re becoming. As a former NCAA athlete and a futurist with a background in strategy and wellness, I’ve seen firsthand how sport can be a vehicle for growth, transformation, and self-actualization.

But the sports industry is shifting. Technology, human potential research, and cultural evolution are redefining how we play, train, and even think about competition. At the same time, we’re seeing cracks in the traditional realm of sports—declining sports events viewership, a shift toward the individual athlete, and a growing hunger for connection, meaning, and even spirituality in athletic performance.